Analysis of Google and its search offerings, both on the Web and for enterprises. Related subjects include:
Google declares total war on Microsoft
Google blogged Tuesday night about a new project, the Google Chrome Operating System. Highlights include:
- Open source
- Targeted to appear in netbooks in the second half of 2010
- Google Chrome browser + new windowing system + Linux kernel
- Minimal user interface
- Data stored or at least backed up in the cloud, and hence available on any computer
- Hardware compatibility hassles allegedly eliminated
- Ditto for software update hassles
- Ditto for security problems
- Apps apparently assumed to run inside the browser. (Not clear if this is required or just recommended.)
Obviously, Google Chrome OS is a direct attack on Microsoft — even more so than Google Wave, which I’ve predicted will “play merry hell with Microsoft Outlook, Microsoft Word, Microsoft Exchange, Microsoft SharePoint, and more,” or for that matter than Google Mail and the rest of Google Apps. Taken together, Google’s initiatives suggest that an all-out Google-Microsoft war is coming, in a conflict that many people have been expecting — and analyzing — for years.
So how will this all shake out? Well, let’s start with some basic points:
- Google Chrome OS Release 1 is expected over a year from now, and then only on a limited subset of PCs, namely netbooks.
- Google Chrome OS Release 1 is supposed to have great performance and be bullet-proof. Hmm …
- Google is evidently assuming that the apps people want to run will either be browser-based, or else be new ones written for Chrome OS. Hmm …
- Google is signaling that Chrome OS will be very limited in features. That makes sense for Release 1 — but what will be missing?
- Consumers have proven their willingness to buy non-Microsoft computers, especially Apple ones, specifically in the Mac and iPhone/iTouch product lines.
- A lot of people would have compatibility issues replacing Microsoft Excel or PowerPoint with partially-compatible alternatives. I’m not so sure about Microsoft Word, however. Other than those three, Outlook, and the Windows family itself, I’m not aware of any Microsoft client products that have much lock-in. (Well, maybe Xbox, but that’s not in the main stack.)
- Open source software often gets most of its community support in a couple of areas, namely compatibilities and language translation. Google probably doesn’t need the help in languages, but letting other people fix Chrome OS compatibility issues whose importance it didn’t recognize is potentially valuable.
- Google probably won’t make any direct revenue from Chrome OS. So how much will it invest in the project?
- Notwithstanding Danny Sullivan’s concern, there isn’t much of an antitrust issue here. Google’s search can’t easily be used to favor Chrome, Chrome OS, or Google Apps. And the other way around — e.g., using Chrome OS to favor search — Google clearly isn’t a monopolist.
| Categories: Google, Microsoft, Software as a Service (SaaS) | 8 Comments |
Google Wave — finally a Microsoft killer?
Google held a superbly-received preview of a new technology called Google Wave, which promises to “reinvent communication.” In simplest terms, Google Wave is a software platform that:
- Offers the possibility to improve upon a broad range of communication, collaboration, and/or text-based product categories, such as:
- Search
- Word processing
- Instant messaging
- Microblogging
- Blogging
- Mini-portals (Facebook-style)
- Mini-portals (Sharepoint-style)
- In particular, allows these applications to be both much more integrated and interactive than they now are.
- Will have open developer APIs.
- WIll be open-sourced.
If this all works out, Google Wave could play merry hell with Microsoft Outlook, Microsoft Word, Microsoft Exchange, Microsoft SharePoint, and more.
I suspect it will.
And by the way, there’s a cool “natural language” angle as well. Read more
| Categories: Google, Language recognition, Microblogging, Microsoft, Natural language processing (NLP), Search engines, Social software and online media, Software as a Service (SaaS) | 3 Comments |
Google has a lot more features than I realized
A features and syntax page reveals that the basic Google search box now gives you flight times, weather, stock quotes, sports scores, currency conversion, calculator results, and a lot more. Wow. I did not know.
Since the early 1980s, I’ve thought that natural language interfaces — spoken or otherwise — would someday win. While this versatility isn’t natural lanaguage per se, it still in my opinion is evidence in favor of that belief.
| Categories: Google, Search engines | Leave a Comment |
Thoughts on the rumored Google/Twitter deal
Michael Arrington reports that Google and Twitter are contemplating both:
- A Google acquisition of Twitter
- Some other kind of relationship built around real-time search
I have three initial thoughts on this:
1. Clearly, in Google’s mission to “organize all the world’s information,” there are several web areas it isn’t yet doing well in, and one of those is microblogs. What’s more, much as in the case of YouTube, it’s hard to see how Google would do that organizing any time soon unless it owned or otherwise was in bed with the leading platform for that kind of content — i.e., Twitter.
2. The YouTube example is apt in another way as well — it’s not clear where the monetization would come from. Google famously doesn’t make much advertising revenue from YouTube. And Twitter is even worse as an advertising platform; sticking ads into the tweetstream would quickly drive users elsewhere, and any other advertising scheme would likely fail because of the broad variety of interfaces — such as various mobile phones — Twitterers use to get at the service.
3. I’ve been suggesting all along that Twitter needs radical user experience enhancements. But when has Google ever made made user experience enhancements to a service? Its core search engine always looks pretty much the same. Ditto GMail. Ditto Blogger. Ditto YouTube.
| Categories: Google, Microblogging, Search engines, Social software and online media, Twitter | 2 Comments |
Actually, Google’s other April Fool’s joke is indeed funny
CADIE is an an AI with a MySpace-like blog suitable for a young girl. (E.g., lots of cuddly panda bears.)
I suspect CADIE is going to grow up a lot over the course of the day …
| Categories: Google, Humor | Leave a Comment |
Google’s April Fool’s joke seems pretty lame
3-D browsing. Yawn. Not like this Google April Fool’s classic.
| Categories: Google, Humor | 2 Comments |
Google in an ethical screw-up
Google has a screwed-up UI that causes people to buy PPC ads they don’t want to buy. But Google doesn’t refund all the money wasted this way. Bad Google.
| Categories: Google, Online marketing | Leave a Comment |
Yet more NoFollow whining
Andy Beal has a blog post up to the effect that NoFollow is a bad thing. (Edit: Andy points out in the comment thread that his opposition to NoFollow isn’t as absolute as I was suggesting.) Other SEO types are promoting this is if it were some kind of important cause. I think that’s nuts, and NoFollow is a huge spam-reducer.
The weakness of Andy’s argument is illustrated by the one and only scenario he posits in support of his crusade:
The result is that a blog post added to a brand new site may well have just broken the story about the capture of Bin Laden (we wish!)–and a link to said post may have been Tweeted and re-tweeted–but Google won’t discover or index that post until it finds a “followed” link. Likely from a trusted site in Google’s index and likely hours, if not days, after it was first shared on Twitter.
Helloooo — if I post something here, it is indexed at least in Google blog search immediately. (As in, within a minute or so.) Ping, crawl, pop — there it is. The only remotely valid version of Andy’s complaint is that It might take some hours for Google’s main index to update — but even there there’s a News listing at the top. This simply is not a problem.
Now, I think it would be personally great for me if all the links to my sites from Wikipedia and Twitter and the comment threads of major blogs pointed back with “link juice.” On the other hand, even with NoFollow out there, my sites come up high in Google’s rankings for all sorts of keywords, driving a lot of their readership. I imagine the same is true for most other sites containing fairly unique content that people find interesting enough to link to.
So other than making it harder to engage in deceptive SEO, I fail to see what problems NoFollow is causing.
| Categories: Google, Online marketing, Search engine optimization (SEO), Search engines, Spam and antispam | 2 Comments |
Google is reported to be cutting back
Google seems to be cutting back its workforce, or at least radically scaling back its growth plans. It’s tough to quickly assess details just based on the blogosphere, given all the Google hate out there. But WebGuild Silicon Valley offers a post claiming that Google’s 20,000 actual employees are paired with 10,000 more contractors, and the latter are being pared way back. Various other posts linked in the comment thread say similar things.
Before you get too excited about hiring opportunities, however — it’s not obvious how many victims are in the core search business in any capacity, and it’s certain not clear whether anybody is being let go in areas like search algorithm research.
| Categories: Google, Search engines | Leave a Comment |
The silly fuss over Obama’s use of YouTube
President-Elect Barack Obama is posting videos on YouTube. Clearly, his use of relatively cutting-edge communications technology is a Good Thing. It’s also unsurprising, giving the sophistication and importance of video in the recent presidential campaign.
However, various commentators — even ones as smart as Dan Farber — see something wrong with the use of YouTube for this purpose. I think that’s silly. Read more
| Categories: Google, Social software and online media | Leave a Comment |
