January 11, 2007

Text Analytics Summit — a promising idea gone bad

I hope to be proved wrong, but I think the Text Analytics Summits going forward will be a waste of time and money. The model the first two years was the same, with key features being:

Most of the attendees are vendors, and the ones I talk with almost uniformly agree they didn’t learn much, and they didn’t meet many prospects either.

If you’re a user or prospect, you can do as well inviting vendors to make sales pitches to you, and eventually calling references. If you’re a vendor, it’s a great place to socialize with your buddies from other firms, but that’s about it. If you’re press or analyst — well, it’s an easy drive for me in Boston, and I’m really focused on this subject area, so I’ve been attending. But almost no other press or analysts went, and I honestly can’t blame them for staying away.

Could this change? Yes. But in my discussions with the organizers, I’ve gotten zero reason to think that it will.


4 Responses to “Text Analytics Summit — a promising idea gone bad”

  1. Nick Patience on January 18th, 2007 2:39 pm

    I’ve been an analyst in this area for many years too and thought about attending (I’m in NYC so not far either).

    However, the organizers have the show have demanded that we pay full price to attend, which put the end to our interest, as that is not a good way to encourage press or analyst attendance and is not common practice. Plus, vendors I have spoken to that did attend also told me stories similar to the ones you mention here.


  2. Curt Monash on January 22nd, 2007 8:35 am

    Likely because I also have significant presence in the press, they’ve been gracious enough to give me complimentary entry. But I noticed almost no other press or analysts there — 2-3 total a year, counting me. And that includes speakers.

  3. Ravi Virpal on March 22nd, 2007 4:57 pm


    Please get in touch with me at ravi@textanalyticsnews.com, I would like to gather your thoughts to ensure you have a better experience this time round.


    Ravi Virpal
    Text Analytics News.

  4. The Text Analytics Summit needs to be replaced | Text Technologies on May 12th, 2011 7:17 pm

    […] The Text Analytics Summit has been troubled for years, but evidently things have gotten worse. […]

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