January 23, 2009

Plinky: The microblogging apocalypse is upon us

Plinky — a tool to help people come up with things to microblog when they don’t actually have anything to say — has launched.  I’ve posted an anti-Plinky rant in response.  The gist — but with plenty of links so that you actually know what I’m talking about — is:

[Plinky] is like throwing a cocktail party, getting the conversation going, then encouraging your guests to run out in the street with megaphones spreading their drunken chatter. Except in this case what people are drunk on is not actual booze, but rather the promise of “social media marketing” and “building your personal brand.”

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