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	<title>Text Technologies &#187; Google</title>
	<atom:link href="http://www.texttechnologies.com/category/vendors/google/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.texttechnologies.com</link>
	<description>Understanding technology ... in both senses of the phrase</description>
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		<title>Google declares total war on Microsoft</title>
		<link>http://www.texttechnologies.com/2009/07/08/google-chrome-operating-system-microsoft-windows/</link>
		<comments>http://www.texttechnologies.com/2009/07/08/google-chrome-operating-system-microsoft-windows/#comments</comments>
		<pubDate>Wed, 08 Jul 2009 08:15:01 +0000</pubDate>
		<dc:creator>Curt Monash</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Software as a Service (SaaS)]]></category>

		<guid isPermaLink="false">http://www.texttechnologies.com/?p=333</guid>
		<description><![CDATA[Google blogged Tuesday night about a new project, the Google Chrome Operating System.  Highlights include:

Open source
Targeted to appear in netbooks in 	the second half of 2010
Google Chrome browser + new 	windowing system + Linux kernel
Minimal user interface
Data stored or at least backed up 	in the cloud, and hence available on any computer
Hardware compatibility hassles [...]]]></description>
			<content:encoded><![CDATA[<p style="margin-bottom: 0in;">Google blogged Tuesday night about a new project, the <a href="http://googleblog.blogspot.com/2009/07/introducing-google-chrome-os.html" onclick="javascript:pageTracker._trackPageview('/outbound/article/googleblog.blogspot.com');">Google Chrome Operating System</a>.  Highlights include:</p>
<ul>
<li>Open source</li>
<li>Targeted to appear in netbooks in 	the second half of 2010</li>
<li>Google Chrome browser + new 	windowing system + Linux kernel</li>
<li>Minimal user interface</li>
<li>Data stored or at least backed up 	in the cloud, and hence available on any computer</li>
<li>Hardware compatibility hassles 	allegedly eliminated</li>
<li>Ditto for software update hassles</li>
<li>Ditto for security problems</li>
<li>Apps apparently assumed to run 	inside the browser.  (Not clear if this is required or just 	recommended.)</li>
</ul>
<p style="margin-bottom: 0in;">Obviously, Google Chrome OS is a direct attack on Microsoft &#8212; even more so than Google Wave, which I&#8217;ve predicted will &#8220;<a href="http://www.texttechnologies.com/2009/05/29/google-wave-finally-a-microsoft-killer/" >play merry hell with Microsoft Outlook, Microsoft Word, Microsoft Exchange, Microsoft SharePoint, and more</a>,&#8221; or for that matter than <a href="http://www.monashreport.com/2008/01/04/early-thoughts-on-outsourcing-to-google-mail/" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.monashreport.com');">Google Mail</a> and the rest of Google Apps.  Taken together, Google&#8217;s initiatives suggest that an all-out Google-Microsoft war is coming, in a conflict that many people have been <a href="http://www.monashreport.com/2006/07/21/google-vs-microsoft/" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.monashreport.com');">expecting</a> &#8212; and <a href="http://www.monashreport.com/2006/07/28/would-a-google-pc-succeed/" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.monashreport.com');">analyzing</a> &#8212; <a href="http://www.osnews.com/story/21794/Google_Unveils_a_Cloud-Based_Operating_System" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.osnews.com');">for years</a>.</p>
<p style="margin-bottom: 0in;">So how will this all shake out? Well, let&#8217;s start with some basic points:</p>
<ul>
<li>Google Chrome OS Release 1 is 	expected over a year from now, and then only on a limited subset of 	PCs, namely netbooks.</li>
<li>Google Chrome OS Release 1 is 	supposed to have great performance and be bullet-proof.  Hmm &#8230;</li>
<li>Google is evidently assuming that 	the apps people want to run will either be browser-based, or else be 	new ones written for Chrome OS. Hmm &#8230;</li>
<li>Google is signaling that Chrome OS 	will be very limited in features. That makes sense for Release 1 &#8212; 	but what will be missing?</li>
<li>Consumers have proven their 	willingness to buy non-Microsoft computers, especially Apple ones, 	specifically in the Mac and iPhone/iTouch product lines.</li>
<li>A lot of people would have 	compatibility issues replacing Microsoft Excel or PowerPoint with 	partially-compatible alternatives. I&#8217;m not so sure about Microsoft 	Word, however.  Other than those three, Outlook, and the Windows 	family itself, I&#8217;m not aware of any Microsoft client products that 	have much lock-in.  (Well, maybe Xbox, but that&#8217;s not in the main 	stack.)</li>
<li>Open source software often gets 	most of its community support in a couple of areas, namely 	compatibilities and language translation.  Google probably doesn&#8217;t 	need the help in languages, but letting other people fix Chrome OS 	compatibility issues whose importance it didn&#8217;t recognize is 	potentially valuable.</li>
<li>Google probably won&#8217;t make any 	direct revenue from Chrome OS.  So how much will it invest in the 	project?</li>
<li>Notwithstanding <a href="http://searchengineland.com/google-operating-system-google-chrome-os-22077" onclick="javascript:pageTracker._trackPageview('/outbound/article/searchengineland.com');">Danny 	Sullivan&#8217;s concern</a>, there isn&#8217;t much of an antitrust issue here. 	Google&#8217;s search can&#8217;t easily be used to favor Chrome, Chrome OS, or 	Google Apps.  And the other way around &#8212; e.g., using Chrome OS to 	favor search &#8212; Google clearly isn&#8217;t a monopolist.</li>
</ul>
<p style="margin-bottom: 0in;"><span id="more-333"></span>So while <strong>Google may kill Microsoft&#8217;s client business</strong> some day, it clearly <strong>won&#8217;t happen for quite a while, </strong><span><a href="http://www.techcrunch.com/2009/07/07/google-drops-a-nuclear-bomb-on-microsoft-and-its-made-of-chrome/" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.techcrunch.com');">Techcrunch&#8217;s excitement</a> notwithstanding. </span>We&#8217;re talking a multi-year effort before there&#8217;s any realistic chance of Microsoft being toppled.  On the other hand, <strong>it&#8217;s hard to think o</strong><span style="text-decoration: none;"><strong>f </strong></span><em><span style="text-decoration: none;"><strong>major</strong></span></em><span style="text-decoration: none;"><strong> </strong></span><strong>software compatibility issues that won&#8217;t quickly be addressed, </strong>except Microsoft&#8217;s own product and, probably, MMO games &#8212; assuming, of course, Chrome OS gets enough initial traction for anybody to care.  So intermediate- and long-term, <strong>Microsoft&#8217;s PC business is very vulnerable</strong> indeed.</p>
<p style="margin-bottom: 0in;">The bulk of Google&#8217;s announcement follows (emphasis added):</p>
<blockquote>
<p style="margin-bottom: 0in;">Google Chrome OS is an <strong>open source, lightweight operating system</strong> that will <strong>initially</strong> be <strong>targeted at netbooks.</strong> Later this year we will open-source its code, and <strong>netbooks running Google Chrome OS will be available for consumers in the second half of 2010.</strong> Because we&#8217;re already talking to partners about the project, and we&#8217;ll soon be working with the open source community, we wanted to share our vision now so everyone understands what we are trying to achieve.</p>
<p><strong>Speed, simplicity and security</strong><span> are the key aspects of Google Chrome OS. We&#8217;re designing the OS to be </span><strong>fast and lightweight, </strong><span>to</span><strong> start up and get you onto the web in a few seconds.</strong><span> The </span><strong>user interface is minimal </strong><span>to stay out of your way, and </span><strong>most of the user experience takes place on the web.</strong> And as we did for the Google Chrome browser, we are going back to the basics and <strong>completely redesigning the underlying security architecture of the OS</strong> so that users don&#8217;t have to deal with viruses, malware and security updates. It should just work.</p>
<p>Google Chrome OS will run on both x86 as well as ARM chips and we are working with multiple OEMs to bring a number of netbooks to market next year. The s<strong>oftware architecture</strong> is simple — <strong>Google Chrome running within a new windowing system on top of a Linux kernel.</strong> For application developers, the web is the platform. <strong>All web-based applications will automatically work and new applications can be written using your favorite web technologies.</strong> And of course, these apps will run not only on Google Chrome OS, but on any standards-based browser on Windows, Mac and Linux thereby giving developers the largest user base of any platform.</p>
<p>Google Chrome OS is a new project, separate from Android. Android was designed from the beginning to work across a variety of devices from phones to set-top boxes to netbooks. Google Chrome OS is being created for people who spend most of their time on the web, and is being designed to power computers ranging from small netbooks to full-size desktop systems. While there are areas where Google Chrome OS and Android overlap, we believe choice will drive innovation for the benefit of everyone, including Google.</p>
<p>We hear a lot from our users and their message is clear — computers need to get better. People want to get to their email instantly, without wasting time waiting for their computers to boot and browsers to start up. They want their computers to always run as fast as when they first bought them. They <strong>want their data to be accessible to them wherever they are and not have to worry about losing their computer or forgetting to back up files.</strong> Even more importantly, <strong>they don&#8217;t want to spend hours configuring their computers to work with every new piece of hardware, or have to worry about constant software updates.</strong> And any time our users have a better computing experience, Google benefits as well by having happier users who are more likely to spend time on the Internet.</p>
<p>We have a lot of work to do, and we&#8217;re definitely going to need a lot of help from the open source community to accomplish this vision. We&#8217;re excited for what&#8217;s to come and we hope you are too. Stay tuned for more updates in the fall and have a great summer.</p>
<p style="margin-bottom: 0in;">
<p style="margin-bottom: 0in;">
</blockquote>
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		<title>Google Wave &#8212; finally a Microsoft killer?</title>
		<link>http://www.texttechnologies.com/2009/05/29/google-wave-finally-a-microsoft-killer/</link>
		<comments>http://www.texttechnologies.com/2009/05/29/google-wave-finally-a-microsoft-killer/#comments</comments>
		<pubDate>Fri, 29 May 2009 09:49:24 +0000</pubDate>
		<dc:creator>Curt Monash</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Language recognition]]></category>
		<category><![CDATA[Microblogging]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Natural language processing (NLP)]]></category>
		<category><![CDATA[Search engines]]></category>
		<category><![CDATA[Social software and online media]]></category>
		<category><![CDATA[Software as a Service (SaaS)]]></category>

		<guid isPermaLink="false">http://www.texttechnologies.com/?p=330</guid>
		<description><![CDATA[Google held a superbly-received preview of a new technology called Google Wave, which promises to &#8220;reinvent communication.&#8221; In simplest terms, Google Wave is a software platform that:

Offers the possibility to improve upon a broad range of communication, collaboration, and/or text-based product categories, such as:

Search
Word processing
E-mail
Instant messaging
Microblogging
Blogging
Mini-portals (Facebook-style)
Mini-portals (Sharepoint-style)


In particular, allows these applications to be both [...]]]></description>
			<content:encoded><![CDATA[<p>Google held a superbly-received preview of a new technology called Google Wave, which promises to &#8220;reinvent communication.&#8221; In simplest terms, Google Wave is a software platform that:</p>
<ul>
<li>Offers the possibility to improve upon a broad range of <strong>communication, collaboration, and/or text-based product categories, </strong>such as:
<ul>
<li>Search</li>
<li>Word processing</li>
<li>E-mail</li>
<li>Instant messaging</li>
<li>Microblogging</li>
<li>Blogging</li>
<li>Mini-portals (Facebook-style)</li>
<li>Mini-portals (Sharepoint-style)</li>
</ul>
</li>
<li>In particular, allows these applications to be both much more <strong>integrated</strong> and <strong>interactive</strong> than they now are.</li>
<li>Will have <strong>open developer APIs.</strong></li>
<li>WIll be <strong>open-sourced.</strong></li>
</ul>
<p>If this all works out, Google Wave could play merry hell with Microsoft Outlook, Microsoft Word, Microsoft Exchange, Microsoft SharePoint, and more.</p>
<p>I suspect it will.</p>
<p>And by the way, there&#8217;s a cool &#8220;natural language&#8221; angle as well.<span id="more-330"></span></p>
<p>For starters, here are some basic links:</p>
<ul>
<li>Google has naturally set up a <a href="http://wave.google.com/" onclick="javascript:pageTracker._trackPageview('/outbound/article/wave.google.com');">home page for the Google Wave project</a>.</li>
<li>Featured on that page but also separately available is <a href="http://www.youtube.com/watch?v=v_UyVmITiYQ&amp;feature=channel" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.youtube.com');">an 80-minute video introducing Google Wave</a>.</li>
<li>Techcrunch has two highly detailed posts on Google Wave, one <a href="http://www.techcrunch.com/2009/05/28/google-wave-drips-with-ambition-can-it-fulfill-googles-grand-web-vision/" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.techcrunch.com');">summarizing what&#8217;s in the main Google Wave video</a> and one reporting on a <a href="http://www.techcrunch.com/2009/05/28/live-with-the-google-wave-creators/" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.techcrunch.com');">Google Wave Q&amp;A</a>.</li>
</ul>
<p>Here are some reasons I think Google Wave could actually live up to its promise:</p>
<ul>
<li>The email problem Google Wave purports to solve is real and critical. <strong>The email paradigm assumes linear conversations, and what actually happens is that they branch.</strong> Google Wave&#8217;s message-board-like paradigm is simply better, and more flexible (e.g., not limited to a single enterprise!) than Microsoft Exchange or Lotus Notes.</li>
<li>The instant messaging problems Google Wave purports to solve are also major. Instant messaging is slow, tedious, disjointed, and ephemeral. <strong>Fully integrating IM with email</strong> solves most of those problems. And Google Wave&#8217;s <strong>UI interactivity</strong> solves most of the rest.</li>
<li><strong>Twitter needs to be integrated with other forms of communication. </strong>What&#8217;s more, <a href="http://www.texttechnologies.com/2008/02/09/scalable-twitter/" >Twitter&#8217;s functionality needs to be drastically extended</a>. Google Wave is the best hope I know of to meet those needs.  <a href="http://www.texttechnologies.com/2008/02/11/enterprise-twitter/" >Enterprise Twitter</a> is just a special case of that.</li>
<li>Workgroups (enterprise or otherwise) need <strong>light-weight mini-portals that can be created on the fly by non-technical users, to ease collaboration.</strong> Microsoft SharePoint, SAP Rooms, et al. don&#8217;t really meet that need.  Google Wave could.</li>
<li>In particular, <strong>collaboration on documents, presentations and so on </strong>needs to be more cloud-based and generally easier than is the case in Microsoft Office. Google Wave has the potential to provide that.</li>
<li>Google + open source is a potentially potent combination, especially versus Microsoft.</li>
</ul>
<p>One note: Google of course needs to improve the reliability and customer service of its cloud-based offerings to make a huge dent in Microsoft&#8217;s market. But even with its flaws <a href="http://www.monashreport.com/2008/01/04/early-thoughts-on-outsourcing-to-google-mail/" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.monashreport.com');">Google has already been a good alternative</a> for a while.</p>
<p>As for <strong>the &#8220;natural language&#8221; angle:</strong> At the 44:30 mark of the main Google Wave video is a demo of some cool, very grammar-sensitive spell-checking technology. Google&#8217;s <a href="http://www.youtube.com/watch?v=Sx3Fpw0XCXk&amp;feature=channel" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.youtube.com');">spell-checking technology</a> is further discussed in a separate, short video.  The basic idea is that Google uses its vast library of web pages &#8212; and email and chat? &#8212; not just to model intended word usage but also kinds of mis-spelling behavior as well.</p>
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		<slash:comments>3</slash:comments>
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		<item>
		<title>Google has a lot more features than I realized</title>
		<link>http://www.texttechnologies.com/2009/04/03/google-has-a-lot-more-features-than-i-realized/</link>
		<comments>http://www.texttechnologies.com/2009/04/03/google-has-a-lot-more-features-than-i-realized/#comments</comments>
		<pubDate>Fri, 03 Apr 2009 08:35:16 +0000</pubDate>
		<dc:creator>Curt Monash</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Search engines]]></category>

		<guid isPermaLink="false">http://www.texttechnologies.com/?p=318</guid>
		<description><![CDATA[A features and syntax page reveals that the basic Google search box now gives you flight times, weather, stock quotes, sports scores, currency conversion, calculator results, and a lot more.  Wow.  I did not know.
Since the early 1980s, I&#8217;ve thought that natural language interfaces &#8212; spoken or otherwise &#8212; would someday win.  While [...]]]></description>
			<content:encoded><![CDATA[<p>A <a href="http://www.google.com/help/features.html" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.google.com');">features and syntax page</a> reveals that the basic Google search box now gives you flight times, weather, stock quotes, sports scores, currency conversion, calculator results, and a lot more.  Wow.  I did not know.</p>
<p>Since the early 1980s, I&#8217;ve thought that natural language interfaces &#8212; spoken or otherwise &#8212; would someday win.  While this versatility isn&#8217;t natural lanaguage <em>per se,</em> it still in my opinion is evidence in favor of that belief.</p>
]]></content:encoded>
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		<title>Thoughts on the rumored Google/Twitter deal</title>
		<link>http://www.texttechnologies.com/2009/04/03/thoughts-on-the-rumored-googletwitter-deal/</link>
		<comments>http://www.texttechnologies.com/2009/04/03/thoughts-on-the-rumored-googletwitter-deal/#comments</comments>
		<pubDate>Fri, 03 Apr 2009 06:56:55 +0000</pubDate>
		<dc:creator>Curt Monash</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Microblogging]]></category>
		<category><![CDATA[Search engines]]></category>
		<category><![CDATA[Social software and online media]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.texttechnologies.com/?p=317</guid>
		<description><![CDATA[Michael Arrington reports that Google and Twitter are contemplating both:

A Google acquisition of Twitter
Some other kind of relationship 	built around real-time search

I have three initial thoughts on this:
1.  Clearly, in Google&#8217;s mission to &#8220;organize all the world&#8217;s information,&#8221; there are several web areas it isn&#8217;t yet doing well in, and one of those is [...]]]></description>
			<content:encoded><![CDATA[<p style="margin-bottom: 0in;"><a href="http://www.techcrunch.com/2009/04/02/sources-google-in-late-stage-talks-to-buy-twitter/" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.techcrunch.com');">Michael Arrington</a> reports that Google and Twitter are contemplating both:</p>
<ul>
<li>A Google acquisition of Twitter</li>
<li>Some other kind of relationship 	built around real-time search</li>
</ul>
<p style="margin-bottom: 0in;">I have three initial thoughts on this:</p>
<p style="margin-bottom: 0in;">1.  Clearly, in Google&#8217;s mission to <strong>&#8220;organize all the world&#8217;s information,&#8221;</strong> there are several web areas it isn&#8217;t yet doing well in, and one of those is microblogs. What&#8217;s more, much as in the case of YouTube, it&#8217;s hard to see how Google would do that organizing any time soon unless it owned or otherwise was in bed with the leading platform for that kind of content &#8212; i.e., Twitter.</p>
<p style="margin-bottom: 0in;">2.  The YouTube example is apt in another way as well &#8212; <strong>it&#8217;s not clear where the monetization would come from</strong>. Google famously <a href="http://newteevee.com/2009/04/03/analyst-youtube-could-lose-470m-this-year/" onclick="javascript:pageTracker._trackPageview('/outbound/article/newteevee.com');">doesn&#8217;t make much advertising revenue from YouTube</a>. And Twitter is even worse as an advertising platform; sticking ads into the tweetstream would quickly drive users elsewhere, and any other advertising scheme would likely fail because of the broad variety of interfaces  &#8212; such as various mobile phones &#8212; Twitterers use to get at the service.</p>
<p style="margin-bottom: 0in;">3.  I&#8217;ve been suggesting all alo<span>ng that </span><span><a href="http://www.texttechnologies.com/2008/02/09/scalable-twitter/" >Twitter needs radical user experience enhancements</a>.</span><span> </span>But <strong>when has Google ever made made user experience enhancements to a service?</strong> Its core search engine always looks pretty much the same.  Ditto GMail. Ditto Blogger.  Ditto YouTube.</p>
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		<slash:comments>2</slash:comments>
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		<title>Actually, Google&#8217;s other April Fool&#8217;s joke is indeed funny</title>
		<link>http://www.texttechnologies.com/2009/04/01/actually-googles-other-april-fools-joke-is-indeed-funny/</link>
		<comments>http://www.texttechnologies.com/2009/04/01/actually-googles-other-april-fools-joke-is-indeed-funny/#comments</comments>
		<pubDate>Wed, 01 Apr 2009 08:57:05 +0000</pubDate>
		<dc:creator>Curt Monash</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Humor]]></category>

		<guid isPermaLink="false">http://www.texttechnologies.com/?p=315</guid>
		<description><![CDATA[CADIE is an an AI with a MySpace-like blog suitable for a young girl.  (E.g., lots of cuddly panda bears.)
I suspect CADIE is going to grow up a lot over the course of the day &#8230;
]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.google.com/intl/en/landing/cadie/index.html" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.google.com');">CADIE</a> is an an AI with <a href="http://cadiesingularity.blogspot.com/" onclick="javascript:pageTracker._trackPageview('/outbound/article/cadiesingularity.blogspot.com');">a MySpace-like blog suitable for a young girl</a>.  (E.g., lots of cuddly panda bears.)</p>
<p>I suspect CADIE is going to grow up a lot over the course of the day &#8230;</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>Google&#8217;s April Fool&#8217;s joke seems pretty lame</title>
		<link>http://www.texttechnologies.com/2009/04/01/googles-april-fools-joke-seems-pretty-lame/</link>
		<comments>http://www.texttechnologies.com/2009/04/01/googles-april-fools-joke-seems-pretty-lame/#comments</comments>
		<pubDate>Wed, 01 Apr 2009 06:43:48 +0000</pubDate>
		<dc:creator>Curt Monash</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Humor]]></category>

		<guid isPermaLink="false">http://www.texttechnologies.com/?p=314</guid>
		<description><![CDATA[3-D browsing.  Yawn.  Not like this Google April Fool&#8217;s classic.
]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.google.com/intl/en/landing/chrome/cadie/" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.google.com');">3-D browsing</a>.  Yawn.  Not like <a href="http://www.texttechnologies.com/2008/01/10/google-pigeonrank/" >this Google April Fool&#8217;s classic</a>.</p>
]]></content:encoded>
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		<slash:comments>2</slash:comments>
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		<title>Google in an ethical screw-up</title>
		<link>http://www.texttechnologies.com/2009/03/31/google-in-an-ethical-screw-up/</link>
		<comments>http://www.texttechnologies.com/2009/03/31/google-in-an-ethical-screw-up/#comments</comments>
		<pubDate>Tue, 31 Mar 2009 07:11:14 +0000</pubDate>
		<dc:creator>Curt Monash</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Online marketing]]></category>

		<guid isPermaLink="false">http://www.texttechnologies.com/?p=312</guid>
		<description><![CDATA[Google has a screwed-up UI that causes people to buy PPC ads they don&#8217;t want to buy. But Google doesn&#8217;t refund all the money wasted this way. Bad Google.
]]></description>
			<content:encoded><![CDATA[<p>Google has a screwed-up UI that causes people to buy PPC ads they don&#8217;t want to buy. But Google doesn&#8217;t refund all the money wasted this way. <a href="http://www.diorex.com/dont-be-evil-but-intentionally-deceptive-is-ok/" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.diorex.com');">Bad Google</a>.</p>
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		<title>Yet more NoFollow whining</title>
		<link>http://www.texttechnologies.com/2009/03/07/yet-more-nofollow-whining/</link>
		<comments>http://www.texttechnologies.com/2009/03/07/yet-more-nofollow-whining/#comments</comments>
		<pubDate>Sat, 07 Mar 2009 04:58:15 +0000</pubDate>
		<dc:creator>Curt Monash</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Online marketing]]></category>
		<category><![CDATA[Search engine optimization (SEO)]]></category>
		<category><![CDATA[Search engines]]></category>
		<category><![CDATA[Spam and antispam]]></category>

		<guid isPermaLink="false">http://www.texttechnologies.com/?p=307</guid>
		<description><![CDATA[Andy Beal has a blog post up to the effect that NoFollow is a bad thing.  (Edit: Andy points out in the comment thread that his opposition to NoFollow isn&#8217;t as absolute as I was suggesting.)  Other SEO types are promoting this is if it were some kind of important cause.  I think that&#8217;s [...]]]></description>
			<content:encoded><![CDATA[<p>Andy Beal has a blog post up to the effect that <a href="http://www.marketingpilgrim.com/2009/03/google-twitter-ditch-nofollow.html" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.marketingpilgrim.com');">NoFollow is a bad thing</a>. <em> (Edit: Andy points out in the comment thread that his opposition to NoFollow isn&#8217;t as absolute as I was suggesting.) </em> Other SEO types are promoting this is if it were some kind of important cause.  I think that&#8217;s nuts, and <a href="http://www.monashreport.com/2007/01/23/nofollow-does-matter-a-lot/" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.monashreport.com');">NoFollow is a huge spam-reducer</a>.</p>
<p>The weakness of Andy&#8217;s argument is illustrated by the one and only scenario he posits in support of his crusade:</p>
<blockquote><p>The result is that a blog post added to a brand new site may well have just broken the story about the capture of Bin Laden (we wish!)–and a link to said post may have been Tweeted and re-tweeted–but Google won’t discover or index that post until it finds a “followed” link. Likely from a trusted site in Google’s index and likely hours, if not days, after it was first shared on Twitter.</p></blockquote>
<p>Helloooo &#8212; if I post something here, it is indexed at least in Google blog search immediately. (As in, within a minute or so.) Ping, crawl, pop &#8212; there it is.  The only remotely valid version of Andy&#8217;s complaint is that It might take some hours for Google&#8217;s main index to update &#8212; but even there there&#8217;s a News listing at the top.  This simply is not a problem.</p>
<p>Now, I think it would be personally great for me if all the links to my sites from Wikipedia and Twitter and the comment threads of major blogs pointed back with &#8220;link juice.&#8221; On the other hand, even with NoFollow out there, my sites come up high in Google&#8217;s rankings for all sorts of keywords, driving a lot of their readership.  I imagine the same is true for most other sites containing fairly unique content that people find interesting enough to link to.</p>
<p>So other than making it harder to engage in deceptive SEO, I fail to see what problems NoFollow is causing.</p>
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		<title>Google is reported to be cutting back</title>
		<link>http://www.texttechnologies.com/2008/11/24/google-is-reported-to-be-cutting-back/</link>
		<comments>http://www.texttechnologies.com/2008/11/24/google-is-reported-to-be-cutting-back/#comments</comments>
		<pubDate>Mon, 24 Nov 2008 23:40:17 +0000</pubDate>
		<dc:creator>Curt Monash</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Search engines]]></category>

		<guid isPermaLink="false">http://www.texttechnologies.com/?p=299</guid>
		<description><![CDATA[Google seems to be cutting back its workforce, or at least radically scaling back its growth plans.  It&#8217;s tough to quickly assess details just based on the blogosphere, given all the Google hate out there.  But WebGuild Silicon Valley offers a post claiming that Google&#8217;s 20,000 actual employees are paired with 10,000 more [...]]]></description>
			<content:encoded><![CDATA[<p>Google seems to be cutting back its workforce, or at least radically scaling back its growth plans.  It&#8217;s tough to quickly assess details just based on the blogosphere, given all the Google hate out there.  But <a href="http://www.webguild.org/2008/11/google-layoffs-10000-workers-affected.php" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.webguild.org');">WebGuild Silicon Valley</a> offers a post claiming that Google&#8217;s 20,000 actual employees are paired with 10,000 more contractors, and the latter are being pared way back. Various other posts linked in the comment thread say similar things.</p>
<p>Before you get too excited about hiring opportunities, however &#8212; it&#8217;s not obvious how many victims are in the core search business in any capacity, and it&#8217;s certain not clear whether anybody is being let go in areas like search algorithm research.</p>
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		<title>The silly fuss over Obama&#8217;s use of YouTube</title>
		<link>http://www.texttechnologies.com/2008/11/16/the-silly-fuss-over-obamas-use-of-youtube/</link>
		<comments>http://www.texttechnologies.com/2008/11/16/the-silly-fuss-over-obamas-use-of-youtube/#comments</comments>
		<pubDate>Sun, 16 Nov 2008 23:48:40 +0000</pubDate>
		<dc:creator>Curt Monash</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Social software and online media]]></category>

		<guid isPermaLink="false">http://www.texttechnologies.com/?p=297</guid>
		<description><![CDATA[President-Elect Barack Obama is posting videos on YouTube.  Clearly, his use of relatively cutting-edge communications technology is a Good Thing. It&#8217;s also unsurprising, giving the sophistication and importance of video in the recent presidential campaign.
However, various commentators &#8212; even ones as smart as Dan Farber &#8212; see something wrong with the use of YouTube [...]]]></description>
			<content:encoded><![CDATA[<p>President-Elect Barack Obama is posting <a href="http://www.change.gov/newsroom/entry/your_weekly_address_from_the_president_elect/" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.change.gov');">videos on YouTube</a>.  Clearly, his use of relatively cutting-edge communications technology is a Good Thing. It&#8217;s also unsurprising, giving the <a href="http://www.networkworld.com/community/node/34751" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.networkworld.com');">sophistication and importance of video</a> in the recent presidential campaign.</p>
<p>However, various commentators &#8212; even ones as smart as <a href="http://news.cnet.com/8301-13953_3-10098174-80.html" onclick="javascript:pageTracker._trackPageview('/outbound/article/news.cnet.com');">Dan Farber</a> &#8212; see something wrong with the use of YouTube for this purpose.  I think that&#8217;s silly.<span id="more-297"></span> If YouTube and its competitors are happy to provide the bandwidth for free, I see no reason why the transition team or government should pay for it.  Nor should ads be a concern.  After all, the president&#8217;s weekly radio address has long been provided to ad-supported radio channels.</p>
<p>Of course, I think official videos should be available from multiple sources. No site needs a monopoly.  And indeed, with YouTube being banned in some countries, there&#8217;s a clear &#8220;greater reach&#8221; reason for multiple sourcing.  (The American President doesn&#8217;t just speak to Americans.) But as Dan points out, the Obama video is indeed available through multiple major websites.</p>
<p>Now, I&#8217;m not saying that the government shouldn&#8217;t have sites of its own where it hosts videos of speeches by the Assistant Secretary of Transportation. But if YouTube or some other firm provides bandwidth in return for being noticed as doing same, I only see one kind of possible harm:</p>
<p><strong>Perhaps the implicit advertisement/endorsement they&#8217;re getting is of greater value than the bandwidth being provided.</strong></p>
<p>Fine. There are two ways to deal with that:</p>
<p>1.  Require YouTube to remove its logo from the version of the video being put up on official sites (the first link above shows how that&#8217;s not happening now).</p>
<p>2.  Auction off the right to be the primary video provider, or something like that.</p>
<p>Either way, I fail to see the big deal.  YouTube and Google are great American companies. Government does things for companies all the time.  Until a competitor comes up with a clear description of how it&#8217;s being hurt by this mild favoritism &#8212; and I haven&#8217;t heard of any yet &#8212; there are many bigger <a href="http://www.networkworld.com/community/node/34946" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.networkworld.com');">problems for Obama&#8217;s technology experts to solve</a>.</p>
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